The CVS Pharmacy at 31021 Temecula Parkway is a Temecula pharmacy that is the place to go for quick snacks and household goods. The Temecula Parkway location is your one-stop shop for cosmetics, groceries, vitamins, and first aid supplies. Its convenient location has made this Temecula pharmacy a local staple. It's great to be able to get all the healthcare and household products you need in one place, but it's just as fantastic to purchase what you want at a bargain. The Temecula CVS Pharmacy is the place to go for discounts on the items you use regularly. Looking for bigger savings? Get an ExtraCare® Membership and earn ExtraCare® Rewards on select items. You will also join our email list and get personalized coupons, sales notifications, and special offers. [read more]
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Since 2004, $99 PC Repair Centers has been providing computer repair services. We are a family owned small business. As with any successful small business, we've made customer service our priority. We are constantly improving our process and redesigning in-house proprietary systems to better serve you. Like our ticketing system that upon your request, can automatically text you updates throughout the service process. Or our Service Summary report for computer services that provides you details regarding which technician(s) worked on your computer, what was done and any recommendations. All generated automatically from detailed logs created while technicians are repairing your computer. [read more]
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Our Story Hi! Thank you for visiting us! We are Gretchen and Marcos Sanchez, a husband and wife TEAM!!! You may have noticed us around the Temecula Valley Area, as we have been Pest Control Specialists for over 25 years and counting. We decided to open our own Local Company in this area, so that we may help our community, the right way! We take pride in our work along with taking additional care and respect of what needs to be accomplished. Communication and Extermination are the key factors to a great pest control service, in which we provide. Call us to get started! Gretchen and Marcos English: 951-551-8775 Para Espanol: 909-362-0927 [read more]
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Tyler graduated from Oregon State University in 2014 earning a degree in Psychology with a minor in Business. After assisting our processor and learning the ropes for 12 months he became NMLS Licensed Loan Officer self-generating his own book of business! As a Temecula Valley native, Tyler is passionate about the people here and uses his knowledge of the area and loans to help those in, and new to the area acquire the homes of their dreams. He keeps busy in his off time by being a proud member of The New Generation Rotary Club of Temecula and continually searching for his new favorite craft beer. [read more]
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We live in an increasingly complex world. Companies these days are either born global or are going global at record speed. Business and geopolitics are forging an entirely new dynamic and consumers now expect financial services to be a seamless part of their digital lives. Citi is a bank that’s uniquely positioned for this moment. Through our vast global network and our on-the-ground expertise, we can connect the dots, anticipate change and empathize the needs of our clients in ways that other banks simply cannot. [read more]
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Our Story Stater Bros. Markets is rooted in the American tradition and proudly celebrates a rich legacy of service to this great nation. Tracing its beginnings back to a small grocery store in Yucaipa, CA, twin brothers and World War II veterans Cleo and Leo Stater purchased the original Stater Bros. Market from W.A. Davis with a $600 down payment. In the midst of the Great Depression, Stater Bros. officially opened for business on August 17, 1936. Headquartered in San Bernardino, CA, Stater Bros. Markets is proudly celebrating 87 years of serving Southern California families. Today, Stater Bros. operates 169 supermarkets in seven counties throughout the area, and has approximately 18,000 employees with annual sales of over $4 billion. Previous Next In 1981, Stater Bros. late Executive Chairman Jack H. Brown, a proud Navy veteran born on Flag Day, took the helm of Stater Bros. Under Brown’s leadership the Company grew to become the largest privately owned Supermarket Chain in Southern California and the largest private employer in both Riverside and San Bernardino counties. Brown passed away in 2016. Prior to his passing, Brown appointed seasoned supermarket industry executive Pete Van Helden to the position of President and CEO. Van Helden also serves as our chairman of the board. Over the years Stater Bros. has become an iconic Southern California mainstay and trusted household name by consistently providing generations of customers with exceptional quality, everyday low prices, friendly service, fresh product offerings and full-service Meat Departments. The Company has been named amongst the Top 20 companies in the United States to offer exceptional job security for its employees according to a recent report published on Forbes.com. The Company has also been rated as the “best place to shop for groceries” among Full Service Supermarket Chains in Southern California according to a Leading National Consumer Magazine. Additionally, the Company remains steadfast in its commitment to “not just doing business in the community, but being part of the community.” Since 2008, Stater Bros. has contributed more than $80 million in food and funds to countless local organizations that support hunger relief, children’s well-being, education, health, and help for our Nation’s Veterans and active service members. [read more]
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Whether you are celebrating a wedding, birthday or corporate event we want to help you celebrate with these dazzling marquee letters and numbers. They are a fun way to highlight the night and bring your event to life. Guests will be lining up to get a picture with these babies! [read more]
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About Us Welcome to Todd's Patio Covers, where we specialize in transforming outdoor spaces into beautiful, functional, and inviting retreats that you'll love to enjoy year-round. With a passion for craftsmanship, a dedication to quality, and a commitment to customer satisfaction, we're proud to be your premier destination for all your patio cover needs. Craftsmanship & Quality At Todd's Patio Covers, we believe that every outdoor space deserves the highest level of craftsmanship and attention to detail. That's why we handcraft each patio cover with precision and care, using only the finest materials and industry-leading construction techniques. From sturdy aluminum frames to weather-resistant fabrics and premium wood finishes, we source materials that are built to withstand the elements and stand the test of time. Our dedication to quality ensures that your patio cover will not only enhance the beauty of your outdoor space but also provide lasting durability and enjoyment for years to come. Customized Solutions We understand that every home and homeowner is unique, which is why we offer customized solutions tailored to fit your specific needs, preferences, and lifestyle. Whether you're looking for shade from the sun, protection from the rain, or a combination of both, our expert team will work closely with you to design a patio cover that perfectly complements your home's architecture and reflects your personal style. From sleek and modern designs to rustic and cozy retreats, the possibilities are endless when you choose Todd's Patio Covers. Exceptional Service At Todd's Patio Covers, customer satisfaction is our top priority. From your initial consultation to the final installation, we're committed to providing exceptional service, clear communication, and personalized attention every step of the way. Our knowledgeable and friendly staff are here to answer any questions, address concerns, and guide you through the entire process, ensuring that your experience with us is positive, stress-free, and enjoyable. Transform Your Outdoor Space Today Ready to transform your outdoor space into the oasis of your dreams? Contact Todd's Patio Covers today to schedule your consultation and take the first step towards creating the outdoor living space you've always dreamed of. With Todd's Patio Covers, your outdoor paradise is just a phone call away. [read more]
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Welcome to our adults exclusive luxury resort in Temecula Wine Country. Five uniquely designed suites offer an experience unlike any other. Enjoy breathtaking views from your personal patio or perhaps poolside in the resort-style pool exclusive to resort guests. [read more]
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Our exceptional golf course, committed team, and top-tier Food & Beverage services collaborate flawlessly to deliver a premium golfing experience for you and your party. From initial arrangements to the last stroke on the 18th hole, every element of your visit is managed with precision and thoughtfulness. We’re also excited to welcome you to Eagle Glen’s Players Club, where members gain access to exclusive monthly tournaments, unique events, and reduced rates that enhance every game. Whether your goal is to refine your abilities, connect with other golf enthusiasts, or simply enjoy the course, our Players Club blends fellowship and spirited competition in a way that’s hard to match. Join the Eagle Glen family today and discover golfing at its very best! [read more]
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El Pollo Loco is a quick-service fire-grilled chicken restaurant inspired by the flavors of Mexico, located at 32481 Hwy 79 S in Temecula, CA. We're dedicated to serving authentic fire-grilled chicken and Mexican food to the Temecula community. Every day, we slowly marinate and fire-grill whole chickens in a special recipe of herbs, spices, fruit juices and garlic to create a tender, juicy and flavorful chicken that we hand chop and serve in our chicken meals, burritos, salads, tostadas, tacos, and quesadillas. And if that's not enough, we apply that same passion to our handmade guacamole, salsas and dressings. Come visit us at 32481 Hwy 79 S in Temecula today! [read more]
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Our Heritage Our story begins in 1971 along the cobblestone streets of Seattle’s historic Pike Place Market. It was here where Starbucks opened its first store, offering fresh-roasted coffee beans, tea and spices from around the world for our customers to take home. Our name was inspired by the classic tale, “Moby-Dick,” evoking the seafaring tradition of the early coffee traders. Ten years later, a young New Yorker named Howard Schultz would walk through these doors and become captivated with Starbucks coffee from his first sip. After joining the company in 1982, a different cobblestone road would lead him to another discovery. It was on a trip to Milan in 1983 that Howard first experienced Italy’s coffeehouses, and he returned to Seattle inspired to bring the warmth and artistry of its coffee culture to Starbucks. By 1987, we swapped our brown aprons for green ones and embarked on our next chapter as a coffeehouse. Starbucks would soon expand to Chicago and Vancouver, Canada and then on to California, Washington, D.C. and New York. By 1996, we would cross the Pacific to open our first store in Japan, followed by Europe in 1998 and China in 1999. Over the next two decades, we would grow to welcome millions of customers each week and become a part of the fabric of tens of thousands of neighborhoods all around the world. In everything we do, we are always dedicated to Our Mission: With every cup, with every conversation, with every community - we nurture the limitless possibilities of human connection. [read more]
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At your local SKECHERS Temecula shoe stores, you will find the right footwear to fit every occasion. We carry a wide range of products that will take you from work to weekend fun to a night out. Great for the entire family, SKECHERS has a wide range of casual shoes for men and women, sturdy and stylish kids' shoes that the little ones want to wear, and athletic sneakers for your weekend adventures. [read more]
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Jeremy Green, DC, is a California native who became interested in chiropractic as a teenager when he experienced the results and benefits of regular care. He received his bachelor’s degree in Exercise Science from Brigham Young University before beginning chiropractic school. He graduated cum laude from Logan College of Chiropractic in St. Louis with his Doctor of Chiropractic degree. He also received a master’s degree in Sports Science and Rehabilitation from Logan College. [read more]
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Our financial center with walk-up ATM in Temecula offers extended hours and access to a full range of banking services and specialists for advice and guidance. Our dedicated business tellers are also available to assist business clients making cash deposits, withdrawals, and coin or currency requests. [read more]
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Paint Garden, a Benjamin Moore Paint Store, carries a wide selection of products Enjoy color and design expertise that will help you create beautiful interiors and exteriors–and get insights on the best Benjamin Moore product for your specific project. [read more]
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About Valley Hot Spring Spas & BBQ Islands – Hot Tubs, Swim Spas & BBQ Islands. Valley Hot Spring Spas & BBQ Islands is a family owned and operated business with showrooms in Temecula and Murrieta, CA. We have been providing exceptional customer service and offering great deals on hot tubs, swim spas, grills, BBQ islands, fire pits, saunas and patio furniture to the Inland Empire since 1997. We are proud to have a five star rating on Yelp with hundreds of reviews from happy customers! We make backyard creation easy. Valley Hot Spring Spas began with a simple idea: everyone should be able to relax and enjoy their backyards in style. We’ve been designing and creating amazing backyards ever since. From our revolutionary Hot Tubs, BBQ’s and Saunas to a beautiful Patio Cover, we’re helping customers connect with their families everywhere. [read more]
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Craig Johnson, CBI, CBB Broker/Owner – Southern California I have been blessed with success with several million dollars in transactional sales in restaurants and real estate involving multiple concepts and cuisines. I have the pleasure of serving all of Southern California as a Certified Restaurant Business Broker and Licensed Real Estate Agent specializing in the confidential sales of those restaurants and related real estate. Over 25 years of restaurant industry experience in front of the house, sales training, marketing, promotions, and management. This combined with commercial real estate brokerage success in tenant representation, landlord representation, and investment sales with Iliff-Thorn/Colliers and Marcus & Millichap and current and former business ownership, helps me to give my clients a well-rounded evaluation of the way to achieve their particular business disposition goals. I have active memberships in both the IBBA (International Business Brokers Association) and CABB (California Association of Business Brokers). I hold the CBI designation awarded by the International Business Brokers Association. The Certified Business Intermediary (CBI) is a prestigious designation exclusive to the IBBA that identifies an experienced and dedicated business broker. It is awarded to intermediaries who have proven professional excellence through verified education as well as exemplary commitment to our industry. I also hold the Certified Business Broker (CBB) top designation awarded by the California Association of Business Brokers. These highly sought-after certifications are held by a small percentage of the brokerage community. Restaurant business owners please reach out anytime for a private complimentary consultation. We look forward to being of service. [read more]
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Cultura is a full-service furniture dealership based in San Diego, California. We help companies thrive. We live our values. We bring your team together. [read more]
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Trestles eBike Sales & Service Discover Your Perfect Ride We currently offer new Ebikes from Aventon, Driven, Troxus and Yadea for sale and sell accessories such as helmets and surfboard racks. [read more]
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Authentic Thai Food All our ingredients are from Thai products and produce. We always choose the best options for our customers and guarantee friendly service. [read more]
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About Temecula Motorsports For over a decade, our Southern California powersports dealership has been providing comprehensive services to enthusiasts, veterans and rookies alike. We love working with our customers on everything from the best motorcycle sales that the Inland Empire has to offer to finding replacement Yamaha parts for San Diego riders. By combining excellent customer service with unbeatable prices, we are proud to offer only the best to our local customers throughout the Inland Empire, Riverside, Temecula, Los Angeles and San Diego. [read more]
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We’re a small, family-friendly shop based in Temecula, specializing in high-end cars such as Land Rover, Jaguar, and Mercedes. However, we work on all makes and models. While smog checks are one of our specialties, we offer a full range of services for your vehicle, from maintenance to repairs. Our certified technicians are dedicated to making the process as simple and stress-free as possible, so you can get back on the road with confidence. [read more]
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We started sunshine kids cottage with a simple goal in mind: to create a learning environment through play and fun to support a child’s overall development. It is neither rigidly structured school nor is it a simple baby-sitting service. But an attempt to provide some interesting activities and teach some skills in a comfortable familiar home environment. [read more]
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Welcome To Temecula Terrors Stories of Native American massacres and cattle baron empires reverberate across Old Town Temecula in a manner unchanged for decades, just the way they like it. Relive the frontier town’s pioneering otherworldly past on a ghost tour with Temecula terrors. Bridge To The Otherworldly Side Beware of the waters in Temecula, for if you cross into Old Town Temecula via the Main Street Temecula Bridge, you may not be alone. Beneath the modern bridge awaits a legend deep within California’s Spanish roots. Children have cowered for years over stories of her terrible wail and what happens to those foolish enough to tempt her wrath. Feel the hint of dark nostalgia as Temecula Terrors recants the tale of La Llorona and takes you to the very spot where her angry spirit roams in search of her next victims. Romantically intertwined with a man who rejected her love, La Llorona searches the streams and ravines of Temecula, inflicting the same pain in the hearts of mothers and their children. Listen closely with Temecula Terrors; you may hear her gut-wrenching scream strong enough to cast doubt in even the most ardent skeptic. Spanish legends and cowboy campfire ghost stories are everywhere in “The Palace Of The Sun.” But don’t stray too far, as you may become one of them. What Will I See? Visit Temecula’s Most Haunted Locations, Including: Palomar Inn Hotel – Guests are ushered into the spirit world by a Native American totem pole. This 1927 hotel, where mystical energies fill empty rooms and shock living guests, is home to a mysterious bird entity and many more native stories. Main Street Temecula Bridge – The vicious spirit of La Llorona lives underneath this modern addition to Old Town Temecula. This tale stretches across the Latin world, living in the scarred minds of unsuspecting children wandering around late at night. The Welty Building – Once a hotel that attracted Hollywood’s finest, the Welty Inn and Saloon was the only bar in an otherwise dry Riverside County for decades. The ghosts of this violent watering hole continue to wrestle over pride and ego from the great beyond. Hotel of Horror Come for Temecula’s hot air balloon rides and wine tastings, and stay for a ghost tour with Temecula Terrors, where we’ll take you to one of the most haunted hotels in Riverside County. Venture to The Palomar Inn, where forbidden liquor once sat alongside daily mail, both kept safe and dry for the rowdy cowboy community. Witness the majestic power of the thunderbird totem above the entrance as you learn about the hotel’s interesting mystical powers. Strange “bird-like” entities usher guests into a world ravaged by the destruction of the city’s past. Learn of the restless spirits that heighten the unexplained activity at the Palomar, sending chills down the spines of guests with no relenting in sight. An Old Town Temecula ghost tour with Temecula Terrors takes you into the shadows, where the high heat of the desert has no say in the icy temperatures around you—a place where decrepit hands from tortured apparitions reach out in agony. Spirits of Bullet-Riddled Saloons Stand outside what was once the only saloon serving liquor in a dry and dangerous county. Spirits of the Ramona Inn and Saloon still remember the days of visiting Hollywood stars and boxing champions visiting the bygone bar. Their spectral cheers pulsate against the bullet-ridden walls of the legendary Western watering hole. Hear the ghost story of the blazing cigar, still lit from over a hundred years ago, that casts an eerie glow upon the backside of a branded cowboy’s pride. The resulting scuffle that ended with the first death in Riverside law enforcement history repeats nightly at The Welty Building. Gunshots that ring out late into the nooks and crannies of the building act as brutal reminders of the most gruesome murder in the old cattle town. Find out why the man responsible didn’t hang, instead enduring a fate far worse. Haunted Temecula holds its secrets behind the brick buildings and bullet-riddled walls of Wild West lore. Break down these walls on a ghost tour with Temecula Ghosts. Why is Temecula so Haunted? Massacres of Horrible Magnitudes Gather around The Merc in Old Town Temecula, home to performances from both sides of this mortal coil. Native spirits from the days of California’s tainted foundation walk the community theatre with pleading steps, searching for justice. Discover the terrible truth behind the Temecula Massacre Site and the dozens who lost their lives in a war between nations. Creation comes at a price, and in the canyons of Temecula, the victims of California’s birth walk sorrowfully in the afterlife. Their souls are cursed and pitted against each other for the pleasure of the invading, greedy men surrounding them. Specters of Natives now run through department stores and playhouse theaters, disappearing through the stage lights and displays as if they were part of the act. Investigations are often led into these portals, and the results are shocking. The massacre has yet to find peace, wailing back from the afterlife in a furious rage. Unveil these horrors and more with Temecula Terrors. The Wild Wicked West Listen for the phantom spurs of hardened saddle tramps and outlaws at 1909 Temecula, once The Long Branch Saloon and the roughest place in town to get a drink. A moniker attested to clearly by the bullet holes in the ceiling where it once stood and the ghosts that now walk the hundred-year-old bar. Learn about the epicenter of haunted Temecula, Vail Ranch, where the dead are known to talk to the living and claim acres of the cursed land. Whispers of stale yesterdays tell the sordid stories of Temecula’s oldest adobe. The city’s Wild West bravado led many souls six feet under and its ranches to the list of California’s most haunted places. Temecula Terrors unearths the corpses of Western lore and shines a light into the dark barns littering Temecula’s once barren landscape. Ride forward into the night on a ghost tour of Old Town Temecula and see this rough-and-tumble world for yourself. What’s so Special About the Temecula Ghosts Tour? See The Sour Side Of Wine Country A foiled bank robbery took the breath of a little girl, and she now walks alongside her murderer, who died by his own gun, in perpetual torment. Some say their spirits are locked in a never-ending loop in an old bank building. Behold the delicious and distinct aroma of the Bank of Mexican Food, where the weeping of innocent lives, brought to a cruel end, reawaken our other senses. Train your sixth sense on a ghost tour with Temecula Terrors and get a taste of the afterlife that pairs nicely with the wine of Temecula Valley. A Once-in-a-Lifetime Experience That Will Leave You Wanting More Temecula’s famous hot air balloons see a vast topography of haunted locations floating over the heads of beleaguered spirits. Dilapidated buildings hidden between wineries and mountains hold secrets waiting to be explored. Hear about the blazing fire at the Kea Grain Mill that left the once prosperous storage structure a shattered skeleton of itself. Discover tales of a ghastly little girl in blue that greets many urban explorers who have spotted the old building from high above the clouds. Prepare for a night of bone-chilling tales and intriguing experiences you’ll never forget. Be a Part of a Growing Ghostly Community Join a group of thrill seekers ready to explore the deepest, darkest secrets of the “tourist’s secret paradise.” Western fanatics and dark history buffs rejoice alongside your new favorite people as we take you through the terror-filled past of Temecula. A growing ghostly community awaits you with stories of their own to share. When things go bump in the night, you’ll be reassured you’re not alone in those who experience them. Get ready for a creepy good time, and book your Temecula Terrors ghost tour tonight! * This is a walking tour and we do not enter privately-owned buildings or private property * 5 REASONS TO BOOK YOUR TEMECULA GHOSTS TOUR RIGHT NOW! 1) You’ve Seen Other Major Haunted Places in California You’ve been to the Whaley House in San Diego and the Mission Inn in Riverside and want more spooky good times. Temecula’s Wild West past is full of violent murders and thrilling ghost stories waiting to be talked about. 2) You Are Looking For Something To Do After A Temecula Hot Air Balloon Ride You were soaring above the clouds and heard stories from your pilot about the spookier side of Temecula. Find out what evil lurks in the KEA Grain Mill and Vail Ranch on a ghost tour with Temecula Terrors. 3) You Want Family Things To Do In Temecula In a city known for its wine, the list of family activities can run short. If you are in Temecula for a weekend, take the kids out for a ghost tour with Temecula Terrors. Our family-friendly tours are fascinating, scary, and informative! 4) You Are On A California Road Trip Bust out the van and hit the road. Temecula lies in between several major cities and makes a great stop between Los Angeles and San Diego. The scenic beauty of the inland city is only rivaled by its propensity for the otherworldly! 5) You Need A Break From The Outdoors Like much of California, the trails and campsites near Temecula are well-known and second to none. Take a break from the great outdoors and hop on a different kind of trail with Temecula Terrors. [read more]
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There when you need them, tucked out of sight when you don't! Apollo retractable screens are built to last and easy to use. Elevate your screen door game - get rid of the bugs with near invisible changes to the look of your home. [read more]
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Kitchen Fantasy was founded by Ernie and Claudia in the 1980s, bringing together a legacy of entrepreneurship and a passion for culinary arts. Coming from families with roots in hardware and fashion industries, both Ernie and Claudia developed a love for cooking and unique cookware early on. Recognizing a gap in the market for high-quality, hard-to-find kitchen tools, Ernie, a successful business and aeronautics major, began building what would soon become a specialty store for professional and home cooks alike. After their marriage in 1988, Ernie and Claudia officially launched Kitchen Fantasy. Claudia, with a background as a buyer for her family’s business, brought her remarkable culinary intuition and skill to the company. Known for her ability to taste a dish and break down its components with impressive accuracy, Claudia’s talents have captivated even professional chefs. Today, Kitchen Fantasy Inc. is run by a dedicated team of junior chefs and culinary experts, offering top-notch customer service, quality kitchen tools, and affordable prices. What began as a small family business has become a local landmark, inspiring the culinary passions of its community with a wide selection of cookware, cutlery, and gadgets. Stop by to explore this full-service kitchen store and see what has made Kitchen Fantasy a beloved destination for restaurants and cooks of all skill levels. [read more]
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America’s Tire in Temecula is your home for tires and rims! We’re on Winchester Road (Route 79) at Promenade Way, just off of Interstate 15 (Temecula Valley Freeway). Find us in the Winchester Marketplace across from the Promenade Mall. Our highly trained experts perform precision work on your vehicle with state-of-the-art equipment in our three service bays. Services include wheel and tire installation, rotation [read more]
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Chef Pietro Cinus grew up surrounded by the beautiful countryside of the Island of Sardinia, filled with rows of wild asparagus and bright green chard overlooking the Mediterranean Sea. Here, he learned the secrets to creating amazing Sardinian recipes from his mother, Maria. She prepared her signature dishes with ingredients from the surrounding land and sea, such as locally caught fish, foraged wild mushrooms, and freshly picked greens. As a young, enterprising teenager, Pietro moved to Tuscany at 14 to pursue a career in woodworking. However, thanks to his friend, he quickly became interested in the culinary traditions of his new home. Working in a traditional Tuscan restaurant, Pietro cultivated his skills and eventually became known for his inventive takes on classic Italian cuisine. [read more]
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The Secret Tesla Master Plan (Just Between You and Me) Elon Musk, Co-Founder and CEO of Tesla Motors, August 2, 2006 As you know, Tesla's first product was a high-performance electric sports car called the Tesla Roadster. However, some readers may not be aware that our long-term plan is to produce different models of cars, including affordable family cars. This is because the primary purpose of Tesla (and the reason I invested in the company) is to help advance the transition from an economy based on the extraction and combustion of hydrocarbon fuels to a solar electric economy. I believe this is the main solution for sustainable development, though not the only one. To achieve this goal, it is crucial to produce electric vehicles without compromise. The purpose of the Tesla Roadster is to directly face and defeat gasoline-powered sports cars like those from Porsche or Ferrari. Moreover, on top of that, its energy efficiency is twice that of the Prius. Nevertheless, some people still ask what good this does for the world. Do we really need another high-performance sports car? Can it really have an impact on the global carbon emissions problem? Well, the answer is no, not much. But that's not the point, unless you understand the secret master plan mentioned at the beginning of this article. Almost all new technologies initially have a high unit cost and will gradually be improved over time, and this is also true for electric vehicles. Tesla's strategy is to enter the high-end market, where consumers are willing to pay a higher price. Then, with the launch of each subsequent model, we aim to move towards a larger market as quickly as possible with greater production volume and lower prices. I can say that our second model will be a four-door sports family car, priced at around half of the Tesla Roadster's price ($89,000), while sacrificing not too many other features. And the price of the third model will be even more affordable. As a rapidly growing technology company, all of our free cash flow is invested in research and development to reduce costs and bring subsequent products to market as soon as possible. When someone buys a Tesla Roadster sports car, they are actually helping to cover the development costs of the family car. [read more]
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